Trevor’s Liquid Gold
Branding
Fall 2016
Background
For this small business, what started as a Fall treat for family and friends progressed into a full business. Trevor’s Liquid Gold produces some of the highest quality apple cider you will ever find. Bold, rich flavors are key to this delicious product made entirely of apples. Those two key elements were the driving force for the design.
Bold and Vibrant Branding
The colors were chosen to be bold and vibrant similar to the taste of the cider. I wanted the gold to stand out, therefore I chose a darker colored background that fit the theme. The flat aestheic was chosen to keep the logo simple and clean.
The apple graphic was designed as a clear representation of the product’s only ingredient.
